For ecommerce.
SEO that knows what a product is.
Track every SKU's rank, every category's share-of-voice, every competitor's pricing-page position. Product-level SEO without spreadsheet gymnastics — finally.
Northstar · Products
10,847 SKUs · 47 categories
Category share-of-voice · "linen oxford"
Top 10 SERP
SKU rankings · today
shirt-001Linen Oxford · Creamshirt-014Linen Oxford · Slatepants-007Wide-leg Trouser · Blackshoes-022Suede Loafer · TanWhat hurts about running it today.
Generic SEO tools were built for blog pages. Ecommerce has products, categories, variants, and pricing — and most platforms can't tell them apart.
Generic tools don't understand products
Tracking a URL is one thing. Tracking that the URL is a product, with variants and pricing and structured data, is another. Most tools just see a slug.
Pricing changes break rankings
A competitor drops their price and suddenly your converting category-page traffic dies. By the time analytics flags it, the damage is done.
Schema audits eat weeks
Product schema validation across 10K SKUs done by hand is a full-time job nobody on your team wanted.
Category-page war is invisible
Every competitor in your category is fighting for the same 10 spots. Without per-category share-of-voice, you're flying blind on the war you're actually losing.
What changes with SEONova.
Four shifts that turn ecommerce SEO from a guessing game into a measured competitive sport.
SKU-level keyword tracking
Every product page gets its own keyword set. Variants tracked separately. We map them to your sitemap automatically — no manual tagging.
Pricing-page change alerts
We watch competitor pricing pages. When their price drops, Slack pings you within the hour. React before traffic does.
Auto schema validation
Every product page validated against Google's Product schema spec, every weekly crawl. Errors land in your dashboard, not your search console.
Per-category share-of-voice
See exactly which competitors are winning each category, for which keywords, by how much. Daily updates, weekly trend reports, no spreadsheets.
From a team exactly like yours.
What it looks like when product-level SEO catches a category-page drop before sales does.
We catch ranking drops on individual SKUs before sales notices the dip. Caught a 14% category share-of-voice loss in week 1 — fixed it with a pricing tweak and a content update before the month closed.
What they ran
14%
Category share-of-voice recovered
Within 11 days of the alert firing
The questions every team asks.
How we handle product variants, structured data, and the ecommerce-specific edges generic SEO platforms tend to miss.
Each variant URL gets tracked separately, but rolled up under the parent product for category-level reporting. So you can see whether the red shirt ranks better than the blue one, AND get the aggregated 'all shirts' view.
Stop tracking products like they're blog posts.
14-day Pro trial. Map your full product catalog automatically. Most ecommerce teams have their entire SKU list tracked by tomorrow morning.