Schema Generator.
JSON-LD for any schema. Spec-valid. Ready to ship.
Pick a schema type — Article, Product, FAQ, Organization, HowTo, Recipe, Event, BreadcrumbList — fill the form, get clean JSON-LD that validates against Google's Rich Results Test on the first try. No manual brackets, no guesswork.
Audit Webpage Schema Markup
Enter any live URL above to extract embedded JSON-LD scripts and evaluate them against 25 Google Rich Snippets & Schema.org standards.
Bookmark-worthy moments.
Four moments when shipping the right structured data is the difference between a blue link and a rich result that owns the SERP.
Build Article schema for your blog
Generate clean Article JSON-LD with author, datePublished, headline, image — every property Google requires plus the optional ones that unlock the rich news result.
Generate Product schema for ecom
Price, availability, reviews, brand, GTIN — the full Product spec, with the offers nesting Google actually expects. Unlocks shopping pack eligibility and review stars in SERPs.
Validate before you deploy
Every generation is cross-checked against the Schema.org spec and Google's Rich Results requirements. If something would fail validation, you see it before you copy the snippet.
Wrap FAQ + HowTo + Recipe content fast
FAQ schema unlocks accordion SERPs. HowTo unlocks step-by-step displays. Recipe unlocks the visual recipe carousel. All three are templated forms — fill, generate, paste.
What is structured data, really?
The 90-second briefing — and the spec quirks Google's Rich Results Test won't tell you about.
Structured data is metadata you embed in your HTML to tell search engines exactly what a page is about — not just "this page mentions running shoes" but "this page is a Product, the Product's name is X, its price is $Y, its average rating is 4.6, it has 312 reviews." When Google understands a page that precisely, it can render it differently in the SERP: review stars, price snippets, FAQ accordions, product carousels, recipe cards.
The Schema.org vocabulary is enormous — thousands of types, hundreds of properties — but Google only renders rich results for a specific subset (Article, Product, Recipe, Event, FAQPage, HowTo, BreadcrumbList, Organization, LocalBusiness, and a handful of others). Each type has required properties (without which it won't render) and recommended properties (without which it'll render but worse). Many implementations technically validate but miss the recommendations entirely.
This tool generates JSON-LD (the only format Google formally recommends now — microdata and RDFa still work but are deprecated for new implementations), pre-validates against both the Schema.org spec and Google's Rich Results requirements, and warns you when you're missing recommended properties that would unlock additional SERP features. The output is copy-paste ready.
Schema types · quick reference
Blog posts, news, editorial. Unlocks news carousel + top stories eligibility.
headline, author, datePublishedE-commerce items. Unlocks price, availability, review stars, shopping pack.
name, offers, aggregateRatingQ&A content. Unlocks expandable Q&A blocks directly in the SERP.
mainEntity (Questions)Step-by-step instructions. Unlocks visual step display with images.
step (HowToStep)Cooking recipes. Unlocks visual recipe carousel with ratings.
ingredients, instructionsConferences, concerts, meetups. Unlocks event listings in SERP.
startDate, location, performerYour business. Unlocks knowledge panel + logo in SERP.
name, url, logo, sameAsPage hierarchy. Replaces the URL in the SERP with breadcrumb trail.
itemListElementAsked. Answered.
Tool questions, topic questions — straight answers. Anything missing? Email hi@seonova.io and we'll fold it in.
JSON-LD. Google formally recommends it for all new implementations. Microdata and RDFa still work but require sprinkling attributes through your HTML — fragile, hard to maintain. JSON-LD lives in one <script> tag, easy to manage and update.
More to bookmark.
Tools that share the same engine — and tend to land in the same tab group.
Generate + validate schema across your whole site.
SEONova Pro audits structured data on every URL, generates missing schema in bulk, and validates it against Google's spec before it goes live. The free tool covers one page. The platform covers a hundred thousand.